Hey, girlfriend. I have to tell you — There is one complaint from my fellow network marketers and business owners that stops me in my tracks every. Single. Time. It doesn’t matter how often I’ve heard it (and I’ve heard it A LOT.) It still stuns me! Here it is:
“I have no idea what to talk about, so I can’t create any more content!”
Really?? Nothing to talk about? With all the resources at our fingertips, there are plenty of ways to create conversations that are relevant to the people you are trying to attract. Today, I am sharing 8 of my favorite content hubs, tools, and resources with you. In fact, it’s an overwhelming pile of stuff. You’ll actually be totally set just picking 2-3 of these and utilizing them regularly. And finally, when we’ve gone through all 8, I’ll share my cardinal rule for organizing all of those ideas and never losing control of your super-important content cadence.
8 Tricks for Great Content
#1 – Google alerts
Have you ever set up a Google Alert for yourself? It’s super easy and totally free. Set up relevant keyword searches within Google, and you’ll get an email sent to you with the latest big hits. Have it delivered daily, weekly, or every other Sunday, if that’s your thing. You can also set up Twitter alerts for hashtags!
#2 – Buzzsumo
Buzzsumo is a program which delivers the #1 trending blog post in a relevant category directly to you. In other words, if you’re looking for “entrepreneur,” it will find the content performing best using that keyword. Amazing!
#3 – FB Collections
Use Facebook’s “save article” and “Collections” options to save links to your personal page or set up an archive of the things you want to go back and read as you browse. Once you begin saving, FB allows you to create Collections based on as many topics as you like. SUPER handy! If you see something relevant, grab it and come back to it later.
#4 – Email Newsletters
Don’t go out there and subscribe to everything you find, PLEASE. Just identify and subscribe to 2-3 people in your market doing similar work. You’ll get ideas from both their newsletter and their linked blog content. What are they talking about? This is excellent research for your brand.
#5 – Pocket
Pocket is a content aggregator with a subscription option. It is hugely popular, and for good reason — this platform truly delivers! It assists in curating any news and information relevant to the consumer.
#6 – Medium
#7 – Goodreads
Aside from having great book recommendations, Goodreads is a goldmine of quotes and snippets to use to create memes and other shareable content. It really helps to fill in the blanks so that you are continually sharing good stuff.
#8 – Pinterest
Pinterest alone is a game changer. There are so many ideas and rabbit holes here that it’s easy to get overwhelmed.
Pro tip: identify the concept or subject you’re searching for before you begin and stick to it. Otherwise, you may regain consciousness two hours later with 60 new slow cooker recipes to try (been there, done that.)
Now do you see why I find it SO SURPRISING that people keep telling me they “don’t know what to post?” If anything, there are TOO many ideas out there!
That’s why I’m reminding you to curate. Find the tool you like, save the stuff that speaks to your audience, and . . .
Create a Social Media Calendar
Build a social media calendar suited to your clients and you won’t believe how easy it is to keep posting and engaging every single day!
If you’re wondering how I operate, I keep my calendar updated, and use Google, Pinterest, and Facebook most heavily. I know that these are the tools serving me best.
Ladies, do you still feel like you need a little help? Social Freedom Insiders is my worst-kept secret, because just for joining you get a post a day that you don’t even need to think about. For $35, you get 30 Content Posts for FB and IG, Custom Images, Hashtags to use AND access to my Freedom Insiders Club community. Uh-mazing.
More Blog Posts to Up Your Game:
The members using my approach are also seeing a big difference. They’re adding teammates and making sales, and it’s awesome to see.
Your biggest fans are out there, waiting to hear more and learn more from you.
Let me know if you use any of my 8 tips above to find great social media content!
Want More Freedom From Your Social Media?!
Struggling with what to post on social media? Tired of hearing crickets after you spend hours writing a post?
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